Food Lion's complete family of
private brands, which are eligible for the promotion, include:
This suggests a fundamental shift taking place in the mindsets and shopping behaviors of consumers in relationship to
private brands.
In the retail segment,
private brands weathered the 2008, 2009 and 2010 depressing recession.
Many Hispanic shoppers are buying more
private brand products, a trend expected to continue in the future based on research by the Food Marketing Institute (FMI)
Private Brands Group presented in the report Se Habla Isn't Enough:
Private Brands Among Hispanics 2009, which was released here today.
Shoppers have moved away from their traditional brands to value brands, including both retailers'
private brands as well as economy brands from national brand manufacturers.
Retailer
private brands is an issue that will dominate the landscape.
SUPERVALU is committed to offering a portfolio of
private brands that deliver a strong connection with customers.
This finding contradicts conventional wisdom, which suggests that consumers with extra money in their pockets will abandon
private brands for national brands, and is a measure of how far
private brands have come in closing the perceived quality gap between
private brands and national brands, according to Daymon Worldwide.
A big part of FMI2012: The Food Retail Show, taking place in Dallas, is the 2012
Private Brands Summit.
The department store giant aims to improve its supply-chain process with a focus on speed to market for its
private brands.
Company announces enhancements to its
private brands program; plans to grow Save-A-Lot by 160 new stores this fiscal year
Plans put in place to improve margins and offset stranded costs created by the sale of
Private Brands
