Singh concurs that unlike a Venture Source or a Pitch Book
, which collate information on investments made and happenings in the start-up world, Tracxn uses a combination of automated solution (including machine learning) and human intelligence to track developments across the world.
"This can also be shown against existing photos that were taken in the store, rather than a live photo," he says." At a headquarters level it is a much more data based discussion and that is where they use the pitch book
to have more detailed discussions about what impact the display will have on actual sales."
According to Pitch Book
, in the first half of 2013 valuations for middle-market deals hit a decade high of 10.5 times EBITDA.
The lifting of the ban is a result of the Jumpstart Our Business Startups Act, or JOBS Act, bi-partisan legislation that was introduced in late 2011 and signed into law six months later--less time than it takes to craft a pitch book
. The law was supposed to take effect in July 2012, but because it was such a seismic shift, the SEC mulled over proposed rules for more than a year before giving hedge funds (and other private investment funds and operating businesses) the green light to advertise.
"But however you actually do it we all know is that you need people with good private sector nous, good private sector experience and a clear sense of how you put together the pitch book
One curious entry in the federal complaint mentions the National Catholic Reporter in connection with a "pitch book
to start up a new media company called Follieri Media." The pitch book
, said the complaint, was distributed to several potential investors.
Bonus features include a special tribute to co-creator Jerry Juhl, a replica of Jim Henson's original pitch book
, and interviews with cast and crew.
"Bringing me the pitch book
is not the same thing as bringing me a deal," Graf says.
Finally, before approaching potential buyers, the CPA should prepare a pitch book
(see "What Goes in a Pitch Book
," below) that shows what the business has to offer based on the work that has been done so far.
What about locating some of those top commercial products--like Alacra Books, which summarize all the information a customer may need for an important briefing (a "pitch book
" or PIB)--and finding and fetching them for consumers?
SawHorse now uses the smaller pitch book