preferences

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Preference

The practice of executing trades and other transactions by means other than the open market. For example, if one needs roofing repairs on one's house, one may select one's brother's roofing business even if it is more expensive. In securities, preference often occurs in over-the-counter trades, especially within a brokerage. Preference can, but does not always, lead to economic inefficiency.

preferences

the CHOICES made by consumers as to which products to consume. The strength of consumer preferences will determine which products they buy with their limited disposable income and thus the DEMAND for products. As well as choosing which products to buy, consumers will also express preferences as to which particular BRAND of a product to purchase. See CONSUMER EQUILIBRIUM, PRICE SYSTEM.
References in periodicals archive ?
Frankie & Benny's have launched a new lighter options menu, including dishes 650 calories and below and we've teamed up with them to offer readers the chance to get a fiver off.
The charity has been asked by coffee shop and caterer Bean to help provide a healthy options menu.
Additional applications are easily downloaded and installed using the Options menu option on the PortableApps.
And being forced to listen to piped muzak and choose from an irritating options menu when all you want is someone to deal with your problem can drive the calmest customer up the wall.
After two more attempts at calling the reservation line, we got through to the options menu.
More than 120 parents of pupils at Roscoe infant and junior school in Ballantyne Road, Tuebrook, have signed a petition to stop the new healthy options menu after children complained they were not getting enough to eat.
Because of the additional buttons, users can now program threshold alarm, skip step, cone table, and program review directly from the front panel without having to access the Options menu.
From the Options menu, users can elect to suppress printing of any monograph sections, and can override this default just prior to printing any individual monograph (Figure).
Those grown weary of attending graduations, however, may spare themselves this inconvenience by using the handy Options menu and turning the sound off.
With a few adjustments to the options menu of the screen reader, vast improvements on a finished document could be made.
When the user selects Begin a New Search, they're taken to a Search Options menu with 10 choices.
Now select Options from the graph menu and Titles from the options menu.