Net Advertising Circulation

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Net Advertising Circulation

1. The actual or projected number of contacts an advertisement has. For example, if a stretch of highway has 1 million cars driving through it every day, a billboard on that highway has a net advertising circulation of 1 million per day.

2. See: Circulation.
References in periodicals archive ?
MCIL is also the largest newspaper publisher in Malaysia in terms of net circulation. Ownership of 4 out of the top 5 titles (including top 3) within the Chinese language segment provides the Group with the unique advantage of segmenting its readership and addressing competition from other titles.
For the first six months of 2009, average net circulation of the Irish Independent fell by 1.6% to 152,204.
The variation of net circulation and analysis of the heat flux along the outer surface of the inner cylinder is done for different eccentric positions.
The imbalances of the flow strength between the two sides lead to a net circulation around the eccentric annulus excepting in the vertical eccentric cases.
The Birmingham Mail saw average net circulation of 72,218 in the the six months to December 2006 - a 4.7 per cent decline compared to the previous half.
The free-distribution !Exito[inverted exclamation mark] has net circulation of 85,700 and a pass-along rate of 2.5, reaching Hispanics in the city and its suburbs.
When the trap is subject to a low rate of rotation, the condensate does not exhibit any net circulation, unlike a classical fluid that will circulate with the trap.
The Audit Bureau of Circulation said: "The November 2001 average net circulation for The Star in the Republic has been reduced by 2,956 copies due to a rules infringement."
In 1946, Austria had 33 daily newspapers with a net circulation of 2.5 million.
The Constitution had 130,000 additional single-copy sales and the Journal had 95,000, for a one-day net circulation increase of 225,000.
Adding copies not counted by the Audit Bureau because payment could not be verified, Detroit Newspapers said "net circulation distributed" for the two papers during the period was a combined 624,980 daily and 844,335 Sunday.
To keep yourself up to date with the latest business intelligence for only PS32.00 per year contact us on 0141 309 4906 or fill in the form below and send it to us at: Insider, 1 Central Quay, Glasgow, G3 8DA SUBSCRIBE TO SCOTLAND'S LEADING BUSINESS MAGAZINE Name Title Company Address Postcode Tel Enlose cheque for PS32 (tick box) or invoice my company scottish business insider One Central Quay, Glasgow G3 8DA Switchboard: 07795 364732 Fax: 0141 309 3545 ISSN: 0952-1488 Total Circulation 11,337 Average net circulation: 7,797 (July 1, 2014-June 30, 2015) Plus other bulk distribution: 3000 copies to selected UK first class rail lounges.