Mom and Pop

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Mom and Pop

1. Describing a small business, usually run by a family with few or no other employees. Prices at mom and pop businesses are usually unable to compete with large retail corporations, but they generally have a reputation for providing individualized service.

2. Describing an investor who does not invest for his/her primary income. Mom and pop investors are usually seeking to supplement their incomes or save for retirement.
References in periodicals archive ?
Billabong just bought Element, and what you have is, "Well, we invested millions into this, so we need to see it come back in the sales and profits." So these companies go and sell Element to every mall store in the world, every chain store, and so what that does is hurt the mom and pop shops and puts them out of business, the core skate shops that were here when magazines were only 20 pages.
Commercial cleaning has become a commodity pitting potentially lower priced "mom and pop shops" against higher value full service firms.
"Lifestyle" shopping centers, an emerging concept in retail, are designed to attract national retailers normally found in upscale interior malls, rather than mom and pop shops that are typically found in strip malls.