And one more thing -- to add to the lexicon of McJob
and McUniversity we can add McDelivery.
job growth may be on the upswing, but it also underlines a disturbing trend: most of the new jobs created these days are McJobs
The marginal commentary is a stroke of design genius, encouraging a pleasantly desultory examination of death and degradation"; "Deadpan cartoons by Paul Rivoche littered the book's margins along with catch phrases, or 'thoughtbombs'--instant jargon like McJob
It is the latest move by the firm to remove the "McJob
" label and comes as a study by Leeds Metropolitan University says McDonald's is making a significant contribution to advancing social mobility.
The dictionary definition of a 'McJob
' is an un-stimulating, lowpaid role with few prospects, but the restaurant giant is trying to shake off this negative image and prove that the opposite is true.
The company says that its 'My McJob
' campaign illustrates the career benefits and high-quality job opportunities available at McDonald's through the voice of its employees.
Last year the company launched a campaign against the dictionary definition of a 'McJob
She works at a McJob
as a receptionist in a plastic surgery office and meets a very political Smith graduate named Sadie, who has this micro-action feminist group."
THE McDonald's restaurant in Albert Dock, Liverpool recently hosted the Change the Definition tour, to rally support for changing the dictionary definition of 'McJob
BURGER giant McDonald's is trying to persuade the Oxford English Dictionary to change the definition of McJob
The critical and sympathetic understanding of the "imaginary" bridge that a hack erects across the divide between teenage alienation and mature adulthood, between a McJob
and a career, is vital to fully appreciating the motivation of young hackers.
It claims to have 'probably the most diverse workforce in the UK', and is currently investing a lot of money trying to explode the myth of the McJob
, in an advertising campaign highlighting the flexibility it offers employees, and the training and promotion opportunities that make working in McDonald's more than just a temporary job for students needing beer money.