market research

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Market research

A technical analysis of factors such as volume, price trends, and market breadth that are used to predict price movement.
Copyright © 2012, Campbell R. Harvey. All Rights Reserved.

Market Research

Research into consumer or client needs or desires so a company can make or customize products to fit them. For example, market research may involve conducting surveys of target clients (say, a particular demographic) to identify what they most would like to see in the industry in which the company is involved. Market research is important for most companies but especially for companies with a high client turnover.
Farlex Financial Dictionary. © 2012 Farlex, Inc. All Rights Reserved

market research

an aspect of MARKETING RESEARCH which is concerned with the collection and analysis of information about a particular market.
Collins Dictionary of Business, 3rd ed. © 2002, 2005 C Pass, B Lowes, A Pendleton, L Chadwick, D O’Reilly and M Afferson
References in periodicals archive ?
Familiarity with market survey techniques is still limited.
The Euro Money Market Survey 2014 was derived from a constant panel of 101 banks to highlight the main developments in the euro money market in the second quarter of 2014 and compare them with those in the second quarter of 2013.
In fact, some reports released by market survey institutes show that scale of the global market for 120Hz large-screen LCD TVs is rapidly growing, with shipment value of such models to contribute 29% of the total this year.
The site also offers detailed market survey research for North America, Australia and Europe.
While 12 diverse end-use industries consumed more than four billion pounds of polyurethanes last year, enduses within the construction, transportation and upholstered furnishings industries accounted for more than half of the total consumption, according to the findings of the 1994 Polyurethane End-Use Market Survey.
Newcastle and Durham Tees Valley airports are set to take off in commercial development terms, a new property market survey has found.
Earlier studies, including a 1991 EPA scrap tire market survey, estimated 2-3 billion scrap tires in above ground stockpiles.
produces publishes The Cooperator, a monthly magazine for the co-op and condo community with circulation of approximately 60,000 readers, Office Buildings Magazines, The Condo Sales Report and Residential Construction: A Market Survey. The publishing concern also hosts two well-regarded websites: and, produces mailing lists