market segment

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market segment

a part of a MARKET which has its own distinct customer profile and buyer characteristics such that, for MARKETING purposes, it can be targeted separately from other segments of the market. See MARKET SEGMENTATION, DIFFERENTIATED MARKETING STRATEGY, CONCENTRATED MARKETING STRATEGY, FOCUS, COMPETITIVE STRATEGY.
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Within agriculture one emerging market segment experiencing significant growth is the population of "country living" folks who choose to reside in the country as a lifestyle choice.
Country living lifestyle: worthy of attention
For any growth strategy, this means understanding the unmet customer need, understanding the size and changes expected in the market segments, and confronting the difficult issue of whether the company has the right unique Genuine Assets to execute on the strategy better than other companies.
Focusing strategy on fulfilling customer needs
4% year-over-year, reflecting a strong effort on IBM's part to gain share in this strongly contested market segment over time.
Worldwide server systems market halts 9-quarter decline in revenues, driven by x86 server sales, according to IDC
While other market segments are still struggling with negative or flat absorption, Stamford has absorbed more than half a million square feet of space in 1999.
Stamford office market Keeps Fairfield on track
The market segment specialization program--MSSP--is a new Internal Revenue Service auditing system that categorizes taxpayers by industry segment instead of by type of return or income level.
Update on MSSP audits
This globalization of key market segments is supported by the increasing activities of a select group of internationally active adhesive and sealant suppliers such as Henkel, Morton, H.
Global opportunities for adhesives and sealants to continue
HP has computers in the top ten of all four market segments.
IDC reports latest supercomputer rankings based on the IDC Balanced Rating test
A survey of Fairfield County's four market segments showed:
Business expansions help boost Fairfield office market
The new TCMP will measure compliance by market segments in about 30 geographic regions, according to an IRS spokesperson.
IRS serious about market-segmented audits
Three of the four market segments in the county had positive absorption and lower availability rates.
Another positive quarter for Fairfield County office market
With nearly 676,000 square feet of space leased, the Westchester East segment had the highest leasing total of the five market segments in the county.
Westchester office market finishes year on positive note

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