Market Researcher
Also found in: Dictionary, Thesaurus, Encyclopedia.
Related to Market Researcher: Market survey
Market Researcher
A professional who researches consumer or client needs or desires so a company can make or customize products to fit them. For example, a market researcher may conduct surveys of target clients to identify what they most would like to see in the industry in which the company is involved. Market research is important for most companies but especially for companies with a high client turnover.
Farlex Financial Dictionary. © 2012 Farlex, Inc. All Rights Reserved