The subject of this paper concerns one of these special consumers, the
market maven.
The internet maven construct--an outgrowth of the
market maven construct - first identified in the United States, are savvy internet users who act as sources of consumer information for others.
OTC Bulletin Board: CMTX), a leading provider of economically useful electronic real-time news, content and proprietary SmarTrend(R) market products, announced it has significantly expanded the scope and depth of unique equity market reports within its
Market Maven CustomWire.
He is the co-editor of The Psychology of Investing (Wiley, 1999) and the author of Stock Therapy--A Psychologist and
Market Maven Tells You How to Out-Psych Wall Street (in press, Crown Press).
The Internet maven is an outgrowth of the
market maven construct, first introduced by Feick and Price in 1987.
All Ambient products, including Baseball and Football ScoreCast, the
Market Maven, the 7-Day Forecaster, and the Ambient Umbrella, receive data from Ambient's InfoCast Network, which reaches over 90% of U.
In the eighties, he worked for a number of smaller financial organizations before earning a position with stock
market maven Louis Navellier in 1990.
The Football ScoreCast is the newest product in Ambient's line of instant, effortless display products, which includes the 7-Day Forecaster for weather conditions and the
Market Maven for stock activity.
The
Market Maven has a 3x3" LCD screen that shows activity for the S&P 500, NASDAQ and the DJIA throughout the day, at a glance.
Schaeffer is a CNBC
Market Maven, and writes monthly options columns for Bloomberg Personal magazine and CNBC.
MSN, MSNBC,
Market Maven Web Syndicate (170 financial Web sites), Newsalert Web Syndicate (40 financial Web sites), Quotrek, Signal, SmartPortfolio.
The researchers also profile online
market mavens, apply the open source philosophy to scientific entrepreneurship, and make the case for an integrated business model innovation approach.
