Maximum return criterion

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Maximum return criterion (MRC)

Standard that one choose the asset with the highest return.

Maximum Return Criterion

The principle of seeking the highest possible return. More specifically, the MRC states that an investor, when presented with plans having different returns at a given risk, will choose the plan with the highest return. While not all researchers believe that all investors use the MRC even unconsciously, many defend it as holding "approximately" in a given situation. See also: Homogenous expectations assumption.
References in periodicals archive ?
This effort was led by the MRC and co-sponsors including the American Association of Advertising Agencies (4A's) Social Media Committee, the Interactive Advertising Bureau (IAB) and the Word of Mouth Marketing Association (WOMMA).
The acquisition was funded through MRC Global s existing credit facilities.
To transmit data on-the-go, the rugged tablet MRC 1000/1100 supports wireless 2.
Best practice - Review and perform MIP 5940/005 MRC A-3 and submit required changes using TFBR for verbatim compliance.
As the interest in and demand for additional regional expansion and partnerships grows, six new MRC units now participate statewide in Oklahoma.
Although the MRC office in Sturbridge will eventually close, the MRC presence will continue to thrive in the area, Ms.
With the acquisition of MRC, Marubeni is now growing its business further to meet all and every kinds of business demands in the railway and transportation field.
Since its certification in 2000, MRC has reduced its use of herbicides by 37 percent, switched to a less toxic chemical and is also experimenting with natural substances like eucalyptus oil, according to Smith.
MRC counselors were found to have significantly lower ENCUMs for non-competitive closures of clients with severe disabilities than their B-UM counterparts from the beginning of agency service through 14.
Currently the MRC regulates Canterbury Park and Running Aces Harness Park.
Deepened cross-industry collaboration: The MRC has collaborated with a large working group of interested parties and organizations to obtain data in order to answer questions surrounding viewability requirements applied to mobile environments.
An agreement has been signed by the MRC Global Inc.