Loyalty Program

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Related to Loyalty cards: Loyalty Programs

Loyalty Program

A program that encourages customers to shop consistently at the same place. Generally, a loyalty program issues a card (much like a credit card) to a customer, who swipes the card before she pays for her goods. The card identifies the customer and makes the purchase eligible for a discount or some other benefit. Loyalty programs are most common at the retail level.
References in periodicals archive ?
Consequently, he says, loyalty cards are gradually giving way to shopping apps, wireless chips and other technologies that identify the shopper both online and in the store.
Use of Loyalty Cards More than 1/4 of overall pharmacy customers & 1/2 of Mass Merchant customers are unsure whether their pharmacies have a loyalty card.
Voucher must be used with a Decathlon Loyalty Card - available free in-store.
The loyalty cards excepted at the Enoc stations are Select cards, Select plus, Cash plus and E-cash.
Users can also choose to receive e-mail alerts detailing coupons redeemed, savings to-date and the value of coupons remaining on their loyalty card.
Blunkett told the Institute for Public Policy: 'If you hold a store loyalty card, you have already consented to all this information being repeatedly shared with other companies without any requirement to ask again for your approval.
Whilst Peter might be in the minority - more than 85% of households in the UK now have at least one loyalty card say market researchers TNS - it would appear our patience more than our loyalty is currently being tested.
Peter doesn't like loyalty cards. Or to be more precise, he hates them with the sort of passion normally reserved for something unsavoury you have stepped in on the street.
Like most loyalty cards, Clubcard serves two purposes.
Wallets are bulging with a host of loyalty cards offering points which can be redeemed against gifts and promotions, from Tesco to health and beauty retailer Boots.
Free agent consumers hate to be saddled with a wallet full of loyalty cards that bulk up wallets, which are already bulging from an oversized assortment of charge cards, health care cards, ID's and special photographs.