Lee Iacocca

(redirected from Iacocca)

Lee Iacocca

An American automobile executive. He spent his early career at Ford, where he devised marketing strategies. He was made CEO of Chrysler in 1978, when it was on the verge of bankruptcy. He successfully negotiated loan guarantees from the U.S. Congress and introduced better-selling models, saving Chrysler. He retired in 1992.
References in periodicals archive ?
When I was growing up in Michigan in the '80s and '90s, two of the biggest figures in business were Lee Iacocca and Jack Welch.
If you don't currently have a Lee Iacocca in your organization, I'd advise finding one.
Lee Iacocca, who had developed the Mustang, was fired as president of the Ford Motor Company by chairman Henry Ford II.
Shelby was instrumental in helping Lee Iacocca and Henry Ford II turn Ford Motor Co.
Dieter Zetsche, Henry Ford II, Rick Wagoner, Bob Lutz, Carlos Ghosn, and Lee Iacocca, among others.
In his new book he names names and tells revealing (often funny and sometimes eyebrow-raising) stories of leaders he has worked with, including Lee Iacocca, Philip Caldwell, and Rick Wagoner.
Lee Iacocca had famously challenged Japanese automakers, saying, "if you're going to sell them here, you better build them here.
Lido Anthony "Lee" Iacocca (1924-) is an American businessman known for engineering the Mustang and his revival of the Chrysler Corporation in the 1980s.
His writings have been included in the Book of Management Wisdom (John Wiley & Sons 2000) along with such business luminaries as Bill Marriott, Jack Welch and Lee Iacocca.
IACOCCA: AN AUTOBIOGRAPHY | LEE IACOCCA WITH WILLIAM NOVAK (79)
The two-seat T-Bird and the Lee Iacocca Mustang a bit later?