Green Field

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Green Field

1. A slang term for a potential client or customer who has never purchased or used a product before. It is important to make a positive first impression on a green field in order to promote repeat business.

2. An untapped market.
Farlex Financial Dictionary. © 2012 Farlex, Inc. All Rights Reserved
References in periodicals archive ?
Meanwhile, the deadline to avail Greenfield status under the new auto policy is 2020, hence Renault had demanded an extension till 2023.
The deadline for availing the Greenfield status given in the new auto policy is 2020.
ISLAMABAD -- Under the Auto Development Policy 2016-2021 fifteen (15) new companies have been awarded the Greenfield status while two companies are awarded Brownfield status for revival of automobile sector units in the country.
Once the nuclear power plants have been completely dismantled, all the waste removed and when there is no longer any measurable trace of radiation, the premises can be returned to greenfield status.
One example in this regard is Auto Development Policy (ADP) 2016-21 under which 13 new investors have been awarded Greenfield status and two closed units have been revived.
The Greenfield status has been granted complying with the auto policy 2016-21.
'We have already made a request to the government to get an approval of Greenfield status for the Iveco project,' Malik said.
Moreover, in order to expand automobile market and facilitate in creating competitive environment under ADP 2016-21, thirteen new investors have been granted Greenfield status.
It was the only company obtaining Greenfield status under a technical licence agreement with China's Faw Motors.
"Demolishing the pressurized reactor building, bioshield, containment building and all hardware," he says, "reducing the site to 'greenfield status,' will require an additional $16 million dollar federal grant.
If the greenfield tax reform is delayed the chance of Bashneft's Trebs and Titov project losing its greenfield status will increase.
which will ultimately see the 27-hectare site being returned to greenfield status at the end of a 78-year period.