FUD Factor

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FUD Factor

In sales, hesitancy that a potential customer feels due to fear, uncertainty, and/or doubt. A capable salesperson convinces the customer to overcome the FUD factor and buy the product anyway.
References in periodicals archive ?
It's my hunch that most FUD managers are not now nor have ever been "people persons," and have never sought out a leadership role directly.
To adapt the line from Dante's Inferno - "Abandon all hope ye who enter here" could read "Abandon all FUD ye who wish to sell here".
5m in the Jungle deposit and USD800,000 on the FUD claims and payment of cash and shares to subsidiaries of HudBay Minerals Incorporated.
Remember, if you suffer from FUD, your staff will likely experience the same uncomfortable feeling.
But perhaps what we info pros need to do is hone our drama queen skills and start preaching a little FUD (Fear, Uncertainty, and Doubt) into the minds of our users.
Upset, worry, and FUD are signs of a hidden belief system or mind-set.
Almost half (49%) of respondents advocate the FUD factor, with many presenting worst-case scenarios involving confidentiality breaches, lost customers or liability charges to justify investments in information security technology.
By leveraging your organization's current system architecture, planning for future growth, addressing your business process and evading FUD proponents you will be able to solve your organization's ability to comply with the Sarbanes-Oxley Act.
Affected organizations are not obligated to outsource data disposal, but the FUD (Fear, Uncertainty and Doubt) factor inherent in the complicated regulations make contract services appealing.
You must also deal with the FUD Factor (Fear, Uncertainty, and Doubt).