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Cost per Thousand

In online advertising, the measurement of cost paid by an advertiser per 1,000 impressions of its advertisement. One impression is one view of the advertisement by a website viewer. Many websites, especially those with high traffic, charge advertisers on a per 1,000 impression basis. It differs from a cost per click scheme, in that the viewer does not have to click on the ad in order for the advertiser to be charged.


See Certified Property Manager.

References in periodicals archive ?
European Christian Political Movement (2010) Basic programme of the ECPM. The Netherlands.
Faire abolir la peine de mort partout dans le monde, c'est l'un des objectifs des Congres organises par ECPM tous les trois ans depuis 2001.
After the ink is on the contract it considers the customer a partner, so it places an engineer in its customer's ECPM office to assure that there is no delay in the design or change-order process.
With a smart optimization algorithm and cutting-edge ad formats, the inventory of Epom Apps clients demonstrates up to 50% higher eCPM rates.
(2) Institut de Chimie et Procedes pour l'Energie, l'Environnement et la Sante (ICPEES), ECPM, Universite de Strasbourg, 25 rue Becquerel, 67087 Strasbourg, France
Company consultants have already prepared full "Invitation to Tender" documents for the construction of the surface and underground facilities of the project, on both ECPM and turnkey basis.