direct marketing

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direct marketing

a form of MARKETING aimed at obtaining and retaining customers where the supplier contacts customers directly without the use of a coventional DISTRIBUTION CHANNEL intermediary such as a SHOP. Forms of direct marketing include: MAIL ORDER, DIRECT MAIL, TELEPHONE SELLING, ELECTRONIC SHOPPING, INTERNET, FACTORY OUTLET.

direct marketing

see DIRECT SELLING.
References in periodicals archive ?
She said the Direct Selling Association of the Philippines continues to work with the Department of Trade and Industry to develop policies and regulations to strengthen the direct selling industry.
"In our continual efforts to deliver award winning products and services to the direct selling industry, we identified the strong synergies between Smart Office and Direct Selling Resources to further enhance value to our clients." - Mike Bennett, SVP Global Sales, Smart Office
The report states, however, that the growth of direct selling is now stronger in developing regions, which could be due to less robust internet infrastructures in such areas.
He congratulated the direct selling industry for the efforts that they are putting in towards building the national economy and said that the sector is a major contributor towards the Indian growth story and promised to support the industry in addressing the hindrances and bottlenecks in due course of time.
The norms provided for direct selling companies for setting up a Grievance Redressal Committee to attend to consumer complaints that will necessarily have to carry a unique number through which they can be tracked.
There are so many areas that direct selling covers - from arts and crafts, beauty and books to education and training, jewellery and travel.
Here's how you could make this type of work go hand-inhand with another job: Work the hours that suit you You can easily fit a direct selling career around a day job or family commitments and hobbies.
Euromonitor International's Direct Selling in Japan report offers insight into key trends and developments driving the industry.
In addition to tokenisation and gateway services, GlobalOnePay will provide its full suite of payment innovations, helping direct selling organisations expand internationally and improve their efficiencies.
Avon Cosmetics ranked first within direct selling in 2015, commanding a 25% value share.
Direct Selling News is the leading trade publication for the direct-selling industry, and its coveted annual list is considered a major indicator of company strength.

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