cross-selling

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cross-selling

persuading an existing customer to buy another product from the same business.
References in periodicals archive ?
As of now, cross selling activities are outside the ambit of thrift banks.
Cross Selling in simple terms is selling an additional product/service to an existing customer.
This report looks at the opportunities that exist for cross selling by mobile operators.
Ford was appointed as one of six members of Citigroup's advisory committee that dealt with transitions issues relating to marketing and cross selling challenges resulting from the historic Travelers and Citibank corporate merger.
We look forward to helping the credit union exceed its goals for increased member service capabilities and cross selling of products.
For the third consecutive study, Keynote research indicates that banks perform poorly in cross selling and that customers are frustrated with this gap in service.
This completes Eye Care International's acquisition plans for 2004, and integration and cross selling between the two companies is scheduled for immediate launch in January 2005.
Our Private Label Program is ideal for these affiliates as they automate and expand beyond their existing credit services and realize new opportunities for marketing a host of new data sources to an expanding customer base as well as cross selling to existing customers," said Mr.
Leverage its extensive customer base and diversified product range to reinforce the cross selling of products among its customers.
For First Horizon, these capabilities enable the seamless cross selling of Wealth Management services, helping them grow both market share and competitiveness.
Cross selling is examined within the general insurance market in terms of the relative success of players at cross-selling, the strategies they employ and customer retention/attrition levels.
Good success in cross selling to HBCA and HFC's respective