Choke Price(redirected from Choke Prices)
The price at which demand for an asset drops to zero. That is, when a company charges the choke price or higher for a good or service, all potential customers believe that the price is too high and, as a result, do not buy. Most often, the choke price is associated with natural resources. For example, economists may discuss the price per barrel of oil at which consumers simply no longer buy oil. Colloquially, a choke may refer to a price at which demand drops, but it is important to note that the choke price refers to no demand at all.