Buyer's agent

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Buyer's Agent

A person or company that represents the potential buyer in a real estate transaction. The buyer's agent, in exchange for a commission or fee, attempts to negotiate the seller to a more favorable price and/or better terms. A buyer's agent contrasts with a real estate agent, who represents the seller.
Farlex Financial Dictionary. © 2012 Farlex, Inc. All Rights Reserved

Buyer's agent.

A buyer's agent represents a buyer in a real estate transaction, negotiating with the seller's agent for a lower price or a contract with more favorable terms.

A real estate agent or broker, on the other hand, represents the seller. Although that agent customarily shows the property to prospective buyers, his or her primary obligation is to the seller.

Dictionary of Financial Terms. Copyright © 2008 Lightbulb Press, Inc. All Rights Reserved.
References in periodicals archive ?
Madison, WI, October 09, 2015 --( Cresa Madison, a commercial tenant and buyer brokerage firm, represented GrocerKey in a relocation from their current office space in Gener8tor to the top floor of the Churchill Building on Madison's Capitol Square.
She has earned several designations including Certified Buyer Brokerage, Accredited Buyers Representative, Seniors Real Estate Specialist, Relocation Specialist, New Construction Consultant, and Graduate Commercial Investment Division.
"Buyer Brokerage" came to Manhattan with a bang last week.
According to Hunt, Buyer Brokerage has now come to Manhattan and "we are once again at the forefront of major change."
We were the "forerunners in developing the concept of buyer brokerage," Reynolds says.
'The Hottest E-Careers in Real Estate' by Realty Times/Agent News editor Blanche Evans, also published by Real Estate Education Company, is a look at current industry practice, examining buyer brokerage, changes in agency relationships and the new online agencies.
Paulette is confident buyer brokerage is an idea whose time has come.
He points out that buyer brokerage is not new to commercial real estate and has been used in residential real estate for years in states such as California and Florida.
Lyn has been working in the real estate industry for more than 10 years and has extensive experience in Residential Sales: Single Family, Relocation, Military Relocation, Buyers, Sellers, Condominiums, Lake/Beach Property, Luxury Homes, Buyer Brokerage, New Construction and Investments.
We offer Seller and Buyer Brokerage, Luxury New Home Marketing, as well as Short Sale facilitation.
REBAC's highest honor, the Hall of Fame recognizes individuals who have contributed significantly to the buyer brokerage industry.
Twenty-two years ago, recognizing the need for exclusive buyer representation in the Florida real estate market, he launched what would become one of the largest and oldest exclusive buyer brokerages in Florida.