Buyer's Remorse

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Buyer's Remorse

Regret a buyer may feel, especially after making a major purchase. The buyer may feel like he/she was pressured, spent too much, and/or purchased an inferior product. Some laws or policies may allow a buyer to return a product within a certain number of days and to receive a refund, but usually there is very little one can do about buyer's remorse.
References in periodicals archive ?
But it also warns that there could be some buyer remorse later in 2019 for buyers who have stretched their ambitions a little too far.
The company director would personally ring customers 24 hours after signing up to "eliminate buyer remorse" - something he called the "happy call".
An ADS-B project can be the perfect setup for sizable cost overruns and buyer remorse.
Buyer remorse is quite common, but dissatisfaction problems resulting from buyer's remorse usually can be corrected by a visit by the salesperson.
Using probit regression, a number of variables were tested as contributors to the likelihood of seller and buyer remorse. Included among these was the effect of winning bidders' reputational scores as reported by eBay.
But customers' words offer credibility, show there's nothing to hide, reveal previous relationships, and alleviate up-front buyer remorse.
"If it works," said Greenwald, "It could significantly reduce buyer remorse and tech support costs.
And finally, the process of choosing all the items that go into a house reinforces the sale and reduces buyer remorse. "Buyers bring in their friends and relatives for days before their appointment, rehearsing their selections," says Robinson.