Due to the agreement, the company is likely to be forced to drop the Hero brand name
and give their electric two-wheelers a new tag name.
Study 1: The Influence of Number Magnitude in Luxury Brand Names
: Maxithins, Safe & Soft, Gards, At Ease, Precious, Task Brand, private label
Traditionally, many retailers have used the retail banner name as their store brand name
-- or part of their store brand names
A study of Medicare beneficiaries with diabetes found that the use of brand name
drugs for which identical generics are available accounted for 23% to 45% of prescriptions, depending on the class.
Bonferroni tests (p < .05) showed that Hypothesis 2 was supported because both the GRE and the SRE conditions had greater recall of brand names
than the semantic condition (see bottom of Table 1).
Tuten described the naming convention in the wine industry as following either traditional, contemporary or novelty variations and suggested that traditional brand names
may be based on the winemaker (Robert Mondavi or Rodney Strong), while another trend with contemporary names is to name a wine after a "critter" (Leaping Lizard, The Little Penguin or Three Blind Moose).
Gagne and colleagues called the difference in cardiovascular outcomes "commensurate with the expected effect" based on differences in adherence, while noting that theirs was the first study to demonstrate differences in health outcomes related to the dispensing of generic or brand name
If drug companies provided food or beverages at the workplace, 39 percent of doctors prescribed brand name
drugs when patients asked, compared with 33 percent of doctors who did not get free food.
Loyalty to brand name
products can vary by demographic group as well as by category.
is developing a two-pronged strategy for its LED luminaire business, including contract manufacturing operation and brand name
operation, the firm's spokesman B.Y.
Creditors have asked the patent institutions to terminate "Alen Mak's" right on five brand names
which include a baby shampoo, whitening lotion, toothpaste, shaving foam, and hair color.