Billing Series

A way in which a company attempts to collect on a credit sale. A billing series takes the form of a series of progressively more stern letters. For example, the first letter may invite the customer to pay while thanking her for the purchase. The final letter often threatens legal action or to report the buyer to a credit agency. Employing a billing series is common for periodicals and similar companies.

References in periodicals archive ?

billing series shall indemnify and save harmless the Town of Hooksett against any loss or

Hooksett Fire-Rescue Ambulance Billing

Their experience may tell them differently, but I'd be dubious about mailing a subscriber who has ignored a half dozen previous notices the opportunity to set up another billing series.

Making the late renewer grab for that last-chance/final opportunity offer

Credit offers live and die by payup performance, and it's the job of the billing series to obtain that payment.

NOW PAY ME!

And you will have the bureaucratic effort of continuing or restarting their subscription and a new billing series to get paid.

Late renewal ideas and the "We've goofed" strategy

While upfront response improves, the back-end becomes more complicated with the addition of a billing series.

Tricks for Testing Offers

How can you possibly make a dime starting a billing series for a $5.

What we can learn from magazine marketers

Explains North Shore's Harpham, "You need to design a billing series that motivates them to respond.

Credit and Collections Issues for Bill-Me Offers

So you often do wind up starting a new billing series.

Renewal-after-expire strategies

A billing series must also reflect the method in which the product was sold.

Getting buyers to pay up

I'm not sure I'd be willing to begin another billing series for a $19.

Are e-mail renewals a coming thing?

But you will face an additional challenge: Whether to create a billing series of your own or retain a credit/collection agency.