wholesale

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Wholesale

1. Relating to the sale of goods to a retailer. That is, a wholesaler receives large quantities of goods from a manufacturer and distributes them to stores, where they are sold to consumers. A wholesaler generally is able to extract a better price from the manufacturer because it buys so many good relative to an individual retailer. In theory, this enables the retailer to sell the good at a better price for the consumer. See also: Economies of scale.

2. Relating to the sale of securities to institutional investors rather than individuals.

wholesale

The sale of securities among broker-dealers and to large institutional investors. Securities sold at wholesale go for slightly lower prices than those paid by individual investors. Compare retail.
References in periodicals archive ?
uBid is a leading brand name auction marketplace that offers consumers and businesses leading manufacturer's merchandise below wholesale prices.
This year's clearance event is expected to be Bluefly's best ever, and will include more than a thousand styles from leading European and American designers, priced at or below wholesale.
BlueSale is Bluefly's ultimate blow-out, where you can find thousands of the best designer items at below wholesale prices!
OVER 300 ITEMS DISTRIBUTED NATIONALLY AND BELOW WHOLESALE PRICES PAID FOR MANY ITEMS LIKE CAPS AND TEE-SHIRTS.
com, where mom and pop and other business owners can purchase small-to-large quantities of name-brand inventory at below wholesale prices, enabling them to better compete against the major national chains (in November, 2001, Overstock.
Vitaline Formulary offers the Vitaline products, as used in the clinical trials, at below wholesale cost.
In another industry first, the small retailer model features freight inclusive pricing that offers retailers savings of 70% below wholesale.
Although GLOBALAXS will profit from a number of areas in the Telecommunication Industry our Core Revenues are generated by the pre-sale and further re-sale of international direct distance dialed minutes at below wholesale rates to and from the various countries, which are substantially lower than Tier 1 and 2 carriers such as AT&T, Net2Phone, Delta Three and others.
We still have over $25 million of merchandise left to move and we're doing it quickly, and best yet, at unheard of sale prices - 50-80% below wholesale prices