Bait and Switch Pricing

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Bait and Switch Pricing

A practice in which a retailer advertises exceptionally low prices for its products to attract customers and, later, when the customer asks, claims the products are out of stock or unavailable for some other reason. This forces the customer either to leave or to pay higher prices. Because this is considered an unfair business practice, bait and switch pricing is illegal. The advertisements promoting these artificially low prices are called bait ads.
References in periodicals archive ?
Many anglers seem to be using the bait-and-switch tactic--in traditional fashion in conjunction with a spoon tipped with a minnow head.
Also, be aware of the Frankel-type bait-and-switch. You only have to sign a petition once.
As it deceived mortgage customers with a bait-and-switch loan scheme, the Consumer Financial Protection Bureau (CFPB) has asked Amerisave Mortgage Corp.
At the end of the day, however, those who fall for the ruse are being taken for their money in a bait-and-switch move by an undesirable element that has perfected the scam down to a tee.
That same technique works on naked ballyhoo and has been in use for years, primarily for bait-and-switch trolling.
It's odd that a book about the naming of products would have so misleading a rifle, but The Making of a Name: The Inside Story of the Brands We Buy has bait-and-switch written all over it.
Bush's Baghdad bait-and-switch, two are particularly worthy of attention.
So was born withholding, which Shlaes calls "the most ambitious bait-and-switch plan in America's history."