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Google

A publicly-traded company primarily offering a web portal. Originally a search engine in the 1990s and early 2000s, Google expanded to online messaging, e-mail services, web video, mobile phones and so forth. Google monetizes its operations primarily through advertisements. It was founded in 1998. See also: Yahoo.
References in periodicals archive ?
In 1996 they began working together on a search engine called BackRub, which was successful enough to crash the Stanford computers that hosted it.
No historico da marca (GOOGLE, 2009b) encontramos a primeira marca visual "pre-Google", de 1995 a 1997, que identificava o mecanismo de busca BackRub (Figura 1), por meio da imagem fotografica, em preto e branco, de uma mao esquerda, e sobre ela, em vermelho, escrito o nome do mecanismo, em caixa-alta e caixa-baixa.
Chapters 2 to 4 detail step-by-step sequences that can be used for giving a full body massage, a foot massage, a simple 'backrub' and for the neck and shoulders, a seated massage is outlined.
Back when Google was still called BackRub, Hewlett-Packard (HP, hp.com) was busy turning the Digital Equipment Corp.
Page and Brin first started working on the search engine in 1996 and called it "BackRub." At the time, there were a multitude of search engines available for free on the Internet, but Page and Brin believed their search engine would be distinct from all the others.
By contrast, all was gay and far fleshier at the Milanese country club, where Sylvia frolicked in white tennis shorts and her father, Thurio, and Valentine later stripped to the waist for a backrub as they discussed Sylvia's matrimonial fate.
* Make coupon books for things like, "Wash the dishes every weekend for one month," "Shovel the snow on driveway," "Cup of tea and sympathy," "10minute backrub," "Free hug," "Free knitting lessons."
So Page started his BackRub project, in which he divined a method to count and quantify backlinks on the Web.
By January 1996, the two had begun collaboration on a search engine called BackRub, named for its ability to analyze the "back links" pointing to a given website.
In January, Google founders Larry Page and Sergey Brin begin work on the search engine's predecessor, BackRub.
They thought their program could be quite useful and decided to call it BackRub. Thankfully, they changed it to Google a term now so widely used it has become a verb meaning to search the internet.