Average Revenue Per Unit

A measure of the total amount of revenue a product generates, divided by the total number of users or units of that product. Companies use the ARPU to determine how profitable a certain product is, and, if necessary, make improvements, expand, or cancel the product. ARPU is commonly used in the telecommunications industry to determine the revenue generated per cell phone user on various plans and/or types of cell phone.

References in periodicals archive ?

SUPERIOR INDUSTRIES: In a research note following the USMCA announcement, BWS Financial analyst Vahid Khorsand told investors that the agreement puts into place several rules that benefit Superior Industries (SUP) and may open up new opportunities for the company and push average revenue per unit higher.

Week in review: How Trump's policies moved stocks

In the fourth quarter we added nearly forty thousand net new wireless subscribers and increased Average Revenue Per Unit (ARPU) by over 3% compared to the third quarter as customers continue to choose higher value plans.

Canada : Shaw announces fourth quarter and full year fiscal 2016 results

Postpay Average Revenue per Unit (ARPU) was USD56.35 for the second quarter of 2010 with postpay data ARPU increasing to USD13.23.

NTELOS Holdings announces incremental term loan financing of USD125m

The United States, Mexico, Canada Agreement puts into place several rules that benefit Superior Industries and may open up new opportunities for the company and push average revenue per unit higher, BWS Financial analyst Vahid Khorsand tells investors in a research note.

Trade deal highly favorable to Superior Industries, says BWS Financial

If customers do stay, they use fewer mobile calling services or service units, and provide the operator with lower average revenue per unit (ARPU).

United Kingdom : Cross-IT Integration in Big Data Yields High Dividends through Customer Loyalty, finds Stratecast / Frost & Sullivan

DEAL 'HIGHLY FAVORABLE' TO SUPERIOR INDUSTRIES: In a research note following the announcement, BWS Financial's Khorsand told investors that the USMCA puts into place several rules that benefit Superior Industries and may open up new opportunities for the company and push average revenue per unit higher.

Auto parts makers rise on new trade deal to replace NAFTA

Wireless revenue benefited from continued subscriber growth, higher average revenue per unit (ARPU) due to increased smartphone adoption and related increased use of data services.

Canada : TELUS reports third quarter 2013 results

This strong growth was supported by continued subscriber additions and higher average revenue per unit (ARPU) across all growth services including wireless, Optik TV and high-speed Internet services.

United States : TELUS reports second quarter 2013 results

TELUS continued to attract new wireless customers andincrease average revenue per unit (ARPU) from use of more wireless dataservices and continued focus on higher value postpaid subscribers.