Audit Bureau of Circulations


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Audit Bureau of Circulations

1. A non-profit organization that monitors newspapers, magazines and other media that sell advertising space. It researches the audiences, readership and other information on non-traditional media in North America. Advertisers provide funding for the Bureau because they use this information in making business decisions. It was established in 1914.

2. A non-profit organization that provides much the same service for British and Irish traditional media. It was established in 1931.
References in periodicals archive ?
Audit Bureau of Circulations has been working for more than two years with newspaper publishers and advertisers to develop the new methodology that better captured changes - many driven by technology - in the ways that newspapers are read and delivered.
The Morning News' total paid daily circulation dropped by 3,846 for the six months ended March 31 when compared with the same period of the previous year; according to the Springdale newspaper's filing with the Audit Bureau of Circulations of Schaumburg, Ill.
Some newspaper executives say that a new proposal being considered by the Audit Bureau of Circulations could hurt small suburban papers in their competition with larger urban dailies.
The Audit Bureau of Circulations revealed that Ebony's paid sales of more than 300,000 by the end of 1946 made it the most widely circulated black publication in the world.
Figures released Monday by the Audit Bureau of Circulations show average weekday circulation fell 8.7 percent in the six months that ended March 31, compared with the same period a year earlier.
The Star Tribune's average Sunday circulation is 497,678, according to the Audit Bureau of Circulations' March 2009 FAS-FAX report.
Beginning this fall, newspaper publishers will be able to report complete audience measurements -- including circulation, readership and on-line users -- under the umbrella of the Audit Bureau of Circulations, the ABC said recently.
The Morning News' publisher's statement filed with the Audit Bureau of Circulations showed the number of newspapers sold to hospitals and nursing homes increased from 37 to 888 on weekdays and from 31 to 621 on Sundays between the two six-month periods being compared.
Larger newspapers fared better than smaller ones in the latest biannual survey of circulation data by the Audit Bureau of Circulations.
Market Arts Web Facts is a software company that works with the Audit Bureau of Circulations (ABC), the entity that verifies print media circulation, to independently track Web site traffic.
Weekday newspaper circulation fell all across Ireland in the first six months of the year, the latest Audit Bureau of Circulations report shows.
The board of the Audit Bureau of Circulations said last week that a publisher can also report a six-day average or emphasize specific days, but that the only comparison metrics must use only specific days of the week.

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