The findings of the current study corroborate the earlier findings as Reid (2005) explained that these IMC components significantly affect the outcomes of the brand and furthermore he provided a logical support towards the proposed alternative hypotheses
of the study.
The following null and alternative hypotheses
In the penultimate section of this paper, we discuss the performance of our test statistic under alternative hypotheses
that deviate from the Gaussian null hypothesis including alternatives distributions that are asymptotically tail independent and thereby exclude systemic risk.
As such, there are multiple possible alternative hypotheses
, including the following:
The test includes the two breaks under both the null and the alternative hypotheses
, and the rejection of the null unambiguously implies stationarity.
This is also related to Donald Campbell's dictum to consider plausible alternative hypotheses
; most people connect this with his work on internal validity of research designs, but it applies more broadly to the entire research process.
For evaluation and explanation factors P>0.05 so null and alternative hypotheses
would be confirmed and rejected respectively showing research hypothesis rejection for these two factors.
"One of the alternative hypotheses
in these cases is that the change in behavior is a side effect of infection, not something the fungus 'actively' does to the host," says behavioral physiologist Shelley Adamo of Dalhousie University in Halifax, Canada.
All null and alternative hypotheses
are tested with regard to both the fixed and random models.
The papers and accompanying discussions in this volume address how heterogeneous beliefs interact with equilibrium leverage and potentially lead to leverage cycles, the validity of alternative hypotheses
about the reason for the recent increase in foreclosures on residential mortgages, the credit rating crisis, quantitative implications for the evolution of the U.S.
Concepts like Type I errors, one-tailed or two-tailed alternative hypotheses
, and p value must be defined and related to specific examples.
First we state the research, null, and alternative hypotheses
and the significance level required to reject the null hypothesis with 90% confidence.