Later adopter categories
such as early majority, late majority or laggards tend be more on the side of compatibility, since they prefer well-established or familiar solutions (Rogers 2003, p.
(8) Soner Yildirim, Nese Zayim, and Osman Saka, "Technology Adoption of Medical Faculty in Teaching: Differentiating Factors in Adopter Categories
." Journal of Educational Technology & Society 9, no.
Rabina and Walczyk (2007) attempted to describe where librarians fit within the adopter categories
defined by Rogers (2003).
We also examined the differences among adopter categories
. Comparing the two cities, cultural influences in adopting and using CMMB MTVS may be found.
Three factors that affect the time dimension are the innovation-decision process, characteristics of the adopters, and adopter categories
. The innovation-decision process is the process by which a person passes from the initial knowledge of the innovation to adoption or rejection.
Applying Rogers' (2003) theoretical framework, we classified the participants into five adopter categories
: (a) innovators, (b) early adopters, (c) early majority, (d) late majority, and (e) laggards.
In the software industry, because each adopter segment is likely to perceive innovation attributes differently (Saaksjarvi, 2003), software marketers need to identify the different product benefits among multiple adopter categories
before launching new products.
There are five adopter categories
or classifications of the members of a social system based on their rate of innovativeness.
Using Innovation Diffusion Models to Develop Adopter Categories
. Working paper, Cox School of Business, Southern Methodist University.
In this analysis, the countries are chosen from leaders, potential leaders and dynamic adopter categories
(8) See Figure 1 for frequency distribution of adopter categories
. There are five groups:
(15,16) Covington studied uptake of fluoride guidelines among practicing dental hygienists in northern British Columbia (15), and Finley-Zarse and her colleagues used diffusion of innovations as the theoretical framework to describe the demographics of adopter categories
in her study of computer-based information gathering behaviours among US dental hygiene educators and practitioners (16) Rogers has defined an innovation as an idea, object, or practice that individuals perceive as new.