Aesthetics

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Aesthetics

Physical beauty. It is an important concept in marketing because consumers may be more inclined to buy a product they find aesthetically pleasing.
References in classic literature ?
He had looked out all the pictures to which an asterisk was affixed in those formidable pages of fine print in his Badeker; his attention had been strained and his eyes dazzled, and he had sat down with an aesthetic headache.
He glanced at the title and read, "The Science of AEsthetics.
This effect of the volume, for the eye, would have made it, as presumably the newest French novel--and evidently, from the attitude of the reader, "good"--consort happily with the special tone of the room, a consistent air of selection and suppression, one of the finer aesthetic evolutions.