YAWN

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YAWN

Young and Wealthy but Normal. Self-made wealthy young persons (usually under 35) who live fairly simply. That is, YAWNs tend not to buy fancy cars and houses, but rather work hard and spend time with their families. YAWNs contrast with yuppies, who embrace their wealth rather more ostentatiously. It can be difficult to market products to YAWNs, though some are noted for their philanthropy.
References in periodicals archive ?
A game that looked like it might not get started at all and had the makings of a yawner once it did turned out to be exciting at the finish.
In some ways the ending was appropriate: a real yawner.
In the immediate aftermath of Saturday night's yawner at Dodger Stadium, where the home team suffered a mind-numbing, 7-2 defeat to San Diego in front of a sellout crowd of 55,942, Padres rookie third baseman Kevin Kouzmanoff summed up the evening with a rather cryptic statement:
Think of Oregon's weather in 2002 as a big-budget movie that had some nifty special effects and a plot twist or two but, overall, was a yawner.
Tuesday's game - the first between UCLA and Sam Houston State - was a yawner.
And, if the game is a yawner and the ads less than inspiring, the hotdog and hamburger buns, a variety of breads and of course, the fabulous football shaped cakes will add some spice to the party, no matter who wins.
Thought I could spend a weekend at the coast without watching an Oregon football game that promised to be a lopsided yawner anyway.
NEW YORK -- In the city that doesn't sleep, the Angels did just that Saturday with a yawner of a day against the New York Yankees.
Snacks'' might not be the most flattering of nicknames but it sure beats a yawner like ``Nap.
Our favourite wrinkly rocker saw the yawner in the exclusive American resort the Hampton's earlier this week.
This was supposed to be a yawner, an easy victory for Cal State Northridge with a pivotal game Saturday and tough road trip next week.
But, remember, this was a nonconference yawner in energy-sapping heat.