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Wrinkles

   Also found in: Dictionary/thesaurus, Medical, Idioms, Encyclopedia, Wikipedia, Hutchinson 0.01 sec.
Sweetener
An extra incentive to encourage investors to buy a bond or preferred stock. For example, a bond may include a right to buy common stock in the issuer for 10% below its market value. A sweetener is designed to help sell securities. It is also called a kicker, a wrinkle, or bells and whistles.

Wrinkled
Describing a publication printed on improperly folded or otherwise bungled paper. Wrinkled paper can be expensive to replace and can be detrimental to a marketing campaign.

wrinkles


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