Word

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Word

Informal; an advertisement or a set of advertisements in succession. The term is most common in broadcasting. For example, a radio announcer may say, "And now a word from our sponsors."
References in classic literature ?
This, however, would be a mistake, produced by attempting to give to words a precision which they do not possess when used by unsophisticated people.
These things are not words, they are alphabetical processions.
We do not mind very much in what words it is told so long as it is a story.
Now "God" was no word in Jerry's vocabulary, despite the fact that he already possessed a definite and fairly large vocabulary.
Fentolin replied suavely, "I shall then telegraph to my agent, or rather I should say to a dear friend of mine who lives at The Hague, and that single word will be cabled by him from The Hague to New York.
By truly heroic perseverance I finally forced myself to write the daily thousand words without the spur of John Barleycorn.
In the deep silence I could hear the pen of my secretary traveling steadily over the paper while it wrote those words.
The letter was my first healing after a chance encounter and a sleepless night; and I print every word of it except the last
He knew that none of the words now uttered by Napoleon had any significance, and that Napoleon himself would be ashamed of them when he came to his senses.
My hand is as light, my words of comfort are as welcome, among those suffering wretches" (she pointed to the room in which the wounded men were lying) "as if I was the most reputable woman breathing.
Well then, since words cannot explain the matter, I will try deeds, and will move gradually out of Lineland in the direction which I desire to indicate to you.
Sometimes too we qualify the metaphor by adding the term to which the proper word is relative.