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White Sale

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White Sale
A period of time during which a company discounts some of its inventory in order to increase sales when they might otherwise be sluggish. One of the most common times to have a white sale is immediately following Christmas. The idea behind a white sale is to make up in volume of sales what the seller loses in profit margin. White sales are thought to trace their origins to John Wanamaker's department store in Philadelphia in the 1870s.


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In the US, the day after Thanks Giving is the largest white sale of the year.
Keep a tab on the shops that are holding a white sale and list down the stores you should really visit.
Byline: Anna Lognonne CUMBRIAN dairy farmers Alan and Christine Watson bid 20,000 guineas for their pick of the renowned Overside herd at the recent Borderway Black and White sale in Carlisle.
 
 
 
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