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Nut
(redirected from using a sledgehammer to crack a nut)

    Also found in: Dictionary/thesaurus, Medical, Encyclopedia 0.01 sec.
Nut
The total amount an advertiser spends on a television, radio or Internet marketing campaign. For example, if an advertiser sponsors a radio program and broadcasts $1 million worth of commercials, that $1 million is that advertiser's nut.
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We understand why it is necessary to encourage people to park properly, but if the infringement does not impede others' ability to park, are we not using a sledgehammer to crack a nut.
Parking dilemma; COMMENT by Huddersfield Daily Examiner (Huddersfield, England)
Two out of three businesses surveyed said they would have to push up prices and Andrew Sugden, of the NECC, said: "We warned last month that using interest rates as the sole method to manage inflation was akin to using a sledgehammer to crack a nut.
Interest job fears by Evening Chronicle (Newcastle, England)
We therefore consider it unnecessary to alter the current situation' it would be like using a sledgehammer to crack a nut.
Horse Racing: NTF: weights rise would put horses at risk by The Racing Post (London, England)
 
 
 
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