Bias

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Bias

1. In statistics, a circumstance leading to inaccurate results because of conscious or unconscious manipulation of data. Bias is anything that reduces the randomness of the sample being tested.

2. Anything that affects a decision other than facts. For example, a company may be disinclined to expand into an area of town because it is perceived as dangerous, whether or not it actually is. Bias is thought to reduce efficiency. See also: Behavioral economics.
References in periodicals archive ?
The threat that arises when an auditor acts as an advocate for or against an audit client's position or opinion rather than as an unbiased attestor.
The Foundation organizes and frames medical evidence in an unbiased manner to help people evaluate their options, particularly in instances where differences in individual preferences and perspectives are likely to affect personal choice.
FatLens' product search results are unbiased and comprehensive, geared to benefit the end-user who is seeking the most options and the best tickets available on the web.
It operates purely as an unbiased information service for leisure and business travelers and travel industry professionals, relying on advertising as its primary source of income.
Music-related gifts are always popular for the holidays, but this year with the new array of digital music options, buyers need to know where to turn for unbiased recommendations," said Eliot Van Buskirk, section editor of MP3.
Building on its comprehensive foundation of unbiased product reviews that help people make smart buying decisions, CNET is expanding its focus to help consumers unlock the potential of their new products and get the most out of personal technology.
com), the trusted, unbiased source of information for millions of consumer electronics and technology buyers around the world, is helping students "gear up" for school with its seventh Annual "Back to School Guide" (http://backtoschool.
We can provide our clients with the best of both worlds: quality agency execution combined with unbiased independent research," said Mike Plunkett, President, North America, Instinet, LLC.
These companies believe the standard's robust criteria and consistency, ISO's unbiased and global approach, and the industry-wide participation in developing the standard will result in significant benefits for customers and the printing industry alike.