target audience


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target audience

the group of people at which an ADVERTISEMENT or message is aimed.
References in periodicals archive ?
Sending newsletters - relevant information about the organization and its products and services - directly to the target audience is also a common method that creates and maintains a strong relationship with the public.
Army continually seeks effective ways to reach and engage target audiences and boost brand awareness.
By recognizing you have more than one target audience, identifying each audience's concerns, and then determining the best way to convince each audience that your camp meets those concerns, your marketing efforts will pay off with more campers.
Therefore, police managers should invite members of their target audiences to be stakeholders in the process of creating a review board.
Given ('Just Legal's') performance with a (demographic) way outside our target audience, that kind of show probably would not work for us in the future,'' Janollari said.
Author Peggy Schmuldt, the Library Lady at Du Jardin School in Bloomingdale, Illinois teams with sixth grader Ian Campbell to produce an appealing work sure to please the target audience of 3--7 year olds.
But, "as in all communications, the target audience always comes first, and there are significant differences between the U.
The case study was field tested on 32 members of the target audience.
This challenge is associated with the fact that each of the WETP awardee organizations is different with regard to its training target audience, the computer literacy and access to such technology among its target audience, the work its training target population performs, and training delivery methods and means, among other factors.
Editorially driven marketing is a strategy that utilizes editorial input to create promotions that appeal directly to the specific interests of a target audience.
Whether your goal is as general as securing a respected position among the City's most important real estate and financial businesses, or as specific as promoting business activity for the firm, pinpointing your target audience is crucial.
If planned properly--from start to follow--up-trade shows can be an excellent and cost-effective way to reach your foundry's target audience.