survey

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survey

a research tool which is used to elicit information about respondents' attitudes, opinions and preferences. In MARKETING RESEARCH, surveys are employed to discover more about potential consumers' views and perceptions of existing and proposed new products, and more specifically about the buying intentions of customers.

Surveys may also be used to discover employees' views on aspects of company policy and to assess employees' MOTIVATION, ORGANIZATIONAL COMMITMENT etc.

See MARKETING INTELLIGENCE.

survey

The process by which land is located with reference to commonly agreed upon landmarks or other points of reference, and then measured out for all of its boundaries, including distances and direction-and-degree of turns. Surveys will typically note any indicia of property lines, even if inaccurate, including fence lines and marks left by prior surveyors. A topographic survey will also include land contours. An as-built survey will include all improvements upon the property with their placement and dimensions.
References in periodicals archive ?
In order to get a broad range of civic engagement indicators, I examined existing civic engagement surveys and conducted a literature review.
Though the BMP program has conducted many surveys of government enterprises [including all services, operational fleet units, and support activities at various echelons] this was our first survey of a PMO.
The issues they wanted JCAHO to address were survey topics that were duplicative of those on state agency surveys and those Oryx performance improvement requirements that were perceived to be redundant with the MDS Quality Indicators.
Patients gave satisfactory marks to many San Fernando Valley-area hospitals in a survey, released today, that rated the ``institutional bedside manner'' of California medical facilities.
As a reliability professional, I'm interested in the in-depth thought and discussion the surveys provoke," he said.
HCFA's actions taken to improve consistency include reviewing care records more closely when picking a resident sample, increasing the sample size for some areas such as pressure sores, and scheduling federal comparative surveys closer in time to that of the original state survey.
During the 1980s, cosmologists concentrated on the most extraordinary features they could find in galaxy surveys.
More than 90 percent of those surveyed expressed confidence in their own banks, with the proportion of those saying they would definitely or probably take extra cash declining from 62 percent to 39 percent in the period between the March and October surveys.
The results of the surveys can be divided into two periods.
By combining information gathered in both surveys, we were able to extend the measuring period closer to a full generation.
Twenty-one surveys were completed between December 19, 1988 and January 11, 1989.
Other Universities may use this report as a guide in the development and administration of Web-based student satisfaction surveys.