survey

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survey

a research tool which is used to elicit information about respondents' attitudes, opinions and preferences. In MARKETING RESEARCH, surveys are employed to discover more about potential consumers' views and perceptions of existing and proposed new products, and more specifically about the buying intentions of customers.

Surveys may also be used to discover employees' views on aspects of company policy and to assess employees' MOTIVATION, ORGANIZATIONAL COMMITMENT etc.

See MARKETING INTELLIGENCE.

survey

The process by which land is located with reference to commonly agreed upon landmarks or other points of reference, and then measured out for all of its boundaries, including distances and direction-and-degree of turns. Surveys will typically note any indicia of property lines, even if inaccurate, including fence lines and marks left by prior surveyors. A topographic survey will also include land contours. An as-built survey will include all improvements upon the property with their placement and dimensions.
References in periodicals archive ?
As the first program office to be surveyed by the BMPCOE, process champions were not sure which processes would be seen by the BMP survey team and the community as "best.
This year more than one-third (36 percent) of those surveyed said that they have implemented a quality management program, up only slightly from last year (35 percent) but up significantly from two years ago (23 percent).
The 1991 survey marked the third time in the last five years that the American Forestry Association has surveyed the nation's urban forests, and we don,t lose track of the cities between surveys.
Most surveyed cities began addressing disability issues over a fifteen-year span.
Some 39% of US companies surveyed said they would increase pay to employees who are required to take on additional responsibility, compared to a global average of 26%.
Having been the first to be surveyed, how does Subacute Saratoga feel about the process and what it strives to measure?
Quality of care was also emphasized in the 2005 Hospital CEO Leadership Survey, released by Cejka Search and Solucient(R), reporting that the majority of hospital CEOs surveyed listed clinical quality/safety improvements as the number one critical focus area for an organization's success over the next three years.
Going beyond simple compliance, half (49 percent) of surveyed banks reported plans to leverage their Basel II capabilities with moderate or considerable further spending in more strategic solutions such as embedding best practices across their risk functions.
This survey follows Gros Plastics Recruiters' Salary Survey completed in December 2004, which surveyed plastics professionals and revealed comprehensive trend information surrounding compensation, benefits, and job security and satisfaction for the plastics and packaging industry.
In the 2005 survey, almost 90 percent of women surveyed agreed with the statement that "breast augmentation is a personal choice that helps women to achieve the confidence and well-being to flourish in other areas of their lives.
Almost half of working Americans surveyed (44 percent) said they're likely to work after retirement because they'll need income to make ends meet; only 28 percent of retirees responded that they've worked for that reason.
And most of those surveyed say they are very (20 percent) or somewhat (56 percent) financially prepared for retirement.