soft market


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Related to soft market: Negotiated Market, Narrow market

Soft market

A buyer's market in which supply exceeds demand, causing little trading activity and wide bid-ask spreads.

Buyer's Market

A market situation in which lower prices prevail due to excess supply and a shortage of demand. A buyer's market may occur in one particular sector or across the wider economy. For example, if there are 10 houses in a neighborhood and eight of them are up for sale, it is likely that their prices will race toward the bottom. This means that a prospective homebuyer looking in that area will almost certainly find a good deal on a house. See also: Seller's market.

soft market

A securities market having declining prices and little trading.

Soft market.

A soft market, also known as a buyer's market, is one in which there is inactive trading in an individual stock or the market as a whole at current prices.

As a result, a large sell order can easily push the price of the stock or the market down. If investors move in to buy at this lower level, the market is sometimes said to be firming up. Another way to describe a soft market is as one with more supply than demand.

soft market

A real estate market characterized by more sellers or lessors than buyers or tenants.

References in periodicals archive ?
There are differing views on how long and deep this pending soft market cycle may last," said Kerr.
Further, Nomura expects that the availability of cheap reinsurance will exacerbate the fight for market share at the primary level, leading to a traditional soft market.
But for most captive owners, running property or general liability or workers' comp through Vermont or Bermuda, the most sense would be to give the captive a rest and ride this soft market until the traditional market cries uncle.
Several insurance companies posted exceptional revenue, and industry profit growth peaked in 2007--a key indicator that the soft market is in full swing.
This type of analysis can be especially effective in a soft market because insurers are more willing to make changes to plug potential gaps in coverage when they are competing for your business.
For the third time in 20 years, the insurance industry is in a soft market cycle.
We are on a cusp of a soft market," says Richard Kerr, CEO of MarketScout.
Everyone can get a cheap price in a soft market, so what makes you stand out from the competition?
As we continue to contemplate when the market will turn, we must consider outside distribution changes that could further prolong the soft market," MarketScout said in a statement accompanying the report.
The last prolonged soft market seriously impacted the image of program managers in the market," stated Greg Thompson, Association President.
Tenders are invited for bathroom modernisation programme for swindon borough council housing stock - soft market testing
A traditional soft market is coming as alternative capital-driven pricing pressure in the reinsurance market flows to the primary market, a recent Nomura report contends.