repeat purchases

repeat purchases

further purchases of a product by a BUYER who, after having tried the product, is sufficiently satisfied with it to make additional purchases. See BRAND LOYALTY.
References in periodicals archive ?
The company makes many unassisted sales through the website, telephone sales assisting those who need guidance in buying products to complete their task and many jobbers/installers nationwide who make repeat purchases.
It encourages shopper loyalty and repeat purchases.
The recipe -- Mache Salad with Shrimp and Summer Fruit Kabob -- will be featured in a July 4 eight-page recipe booklet, which Epic Roots will apply on-pack with versatile serving suggestions, nutritional information, and a 50-cents-off coupon to generate repeat purchases of Epic Roots Mache products.
COUPONS ARE STILL ONE OF THE MOST COST-EFFECTIVE WAYS TO DIRECTLY MOTIVATE TRIAL AND REPEAT PURCHASES, ACCORDING TO THE PROMOTION MARKETING ASSOCIATION (PMA).
If your business depends on repeat purchases, then a database isn't a nice-to-have.
CHICAGO -- Households with children represent the primary group of consumers who shop on the Internet and make repeat purchases via that method, suggests a study by the School, Home and Office Products Association (SHOPA).
The Pitney Bowes survey asked more than 6,000 consumers in the US and Europe about which activities inspire repeat purchases and brand loyalty.
But this has been off-set by a steady rise in repeat purchases with 14% of ACNielsen's consumer panel who bought it once going back for more.
The basic business model for e-commerce and traditional goods and services is similar in generating store traffic, turning visits into purchases, having customers make repeat purchases over time and encouraging shoppers to spend more at each transaction.
The technology behind the ACSI computes scores that reflect performance-based on the relative impacts of various components of satisfaction on overall satisfaction and the likelihood of desirable future behaviors, such as repeat purchases.
Marketing manager Penny Slatter believes the call point is critical for repeat purchases as it is the shoppers' only contact with the store.
The technology behind the ACSI computes scores that reflect performance based on the relative impacts of various components of satisfaction on overall satisfaction and the likelihood of desirable future behaviors, such as repeat purchases.