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Rationalization
(redirected from rationalise)

    Also found in: Dictionary/thesaurus, Medical, Encyclopedia, Wikipedia, Hutchinson 0.04 sec.
Rationalization
A reorganization of a company in order to increase its efficiency. This reorganization may lead to an expansion or reduction in company size, a change of policy, or an alteration of strategy pertaining to particular products.

Notes:
Similar to a reorganization, a rationalization is more widespread, encompassing strategy as well as structural changes.
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