Quota Sample

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Quota Sample

In focus groups, the predetermination to include only a certain number of persons from stated demographic groups. The quota sample system allows focus groups to be representative while keeping them manageable. For example, a quota sample may limit itself to three persons under 25, three between 25 and 50, and three over 50.
References in periodicals archive ?
Similarly, quota samples were fixed to obtain a suitable proportion of Muslim and SC/ ST voters.
Quota samples with weighting from the Ipsos online panel provide results that are intended to approximate a probability sample.
A total sample of 900 respondents were questioned online, with quota samples of 150 respondents based in the UK, France, Germany, Italy, Spain and 150 from Belgium and The Netherlands combined.
Following field testing, three quota samples of 90 were used for each of the three roles.