product sampling

product sampling

a form of SALES PROMOTION in which consumers are given a free trial sample of a brand so as to induce them to then purchase it.
References in periodicals archive ?
Nowadays she harnesses a very different science to expand her unique product sampling and experiential marketing business THE IN GROUP.
Product sampling is an age-old guerilla marketing tactic that many brands have relied on to introduce new products to the consumer market.
The acquired business provides shopper marketing solutions that improve the retail experience, such as customised shopper engagement and product sampling or demonstration events.
Achieving all of this is a tall order, but we believe an ethical product sampling company can achieve better results for the colleges, schools and those supplying the products.
I in support of Amway's sponsorship of "Tina Turner Live in Concert" will feature two customized vehicles that will educate consumers about the brands and offer opportunities for product sampling.
According to Crossmark, the deal will result in its being the preferred product sampling and demonstration agency for 10 of the top 20 food retailers in the United States and the exclusive event marketing planning agency for many top consumer brands.
Scent and product sampling company Arcade Marketing, New York, announced an exclusive joint marketing agreement with Singer Direct, the world's largest insert media agency, according to executives.
Full browser ?