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Price

The value of a thing with real or perceived worth. Price represents the amount of value the market has assigned, fairly or unfairly, to a good or service. Normally, prices are expressed in terms of money, but practices such as countertrade and PIK securities indicate that prices may be expressed in goods: "four chickens for two sheep." Price is a necessary component of trade.

Prices tend to be regulated by the law of supply and demand; that is, a price of a good or service increases with smaller supply and/or greater demand. A corollary to this is the idea that commoditization drives prices down because it increases supply (sometimes vastly) while leaving demand the same. Prices likewise rise when the value of money declines. Governments can and have controlled the prices of certain goods and services by subsidy or decree. This is usually an anti-inflationary measure and tends to distort, rather than eliminate, the law of supply and demand. It is thus not generally sustainable as a mechanism for controlling price.

price

The dollar amount at which a security trades. Stocks are nearly always quoted fully (that is, $25 means $25 per share), while bonds are ordinarily quoted as a percentage of par value (that is, 98 represents $980 per $1,000 par bond).

price

the money value of a unit of a GOOD, SERVICE, FINANCIAL SECURITY or ASSET which a buyer is required to pay a seller to purchase the item. Usually the price of a product is fixed by the seller in advance on the basis of the costs of producing and selling the product and the seller's desired profit margin. In other cases, however, prices are variable, being determined by prevailing demand and supply conditions as with the sale, for example, of a STOCK or SHARE, a house or items sold at an auction.

Because a purchase involves a money outlay on the part of buyers who operate within a budget constraint, the price of a product is an important factor in the buying decision. It may well be the paramount consideration in many cases, but for some purchases other elements in the MARKETING MIX (product quality and performance etc.) may be equally if not more important. Thus, although many products (especially COMMODITY-TYPE PRODUCTS) tend to be sold at low, competitive prices, many others can be sold at higher prices, providing customers with a variety of price-quality trade-offs and other product attributes. See MARKET STRUCTURE, MONOPOLY, BUYER'S MARKET, SELLER'S MARKET, PRICING, PRICING OBJECTIVES, PRICING METHODS, FOUR P'S OF MARKETING.

price

the money value of a unit of a GOOD, SERVICE, ASSET or FACTOR INPUT. In some markets (for example, see PERFECT COMPETITION), price will be determined entirely by the forces of DEMAND and SUPPLY. By contrast, in other markets (for example, MONOPOLY markets) powerful suppliers have considerable discretion over the price that they charge. In certain circumstances, prices may be subjected to governmental PRICE CONTROL or regulated by means of PRICES AND INCOMES POLICY. See also EQUILIBRIUM MARKET PRICE, ADMINISTERED PRICE.

price

An amount of money exchanged for something of value.

References in periodicals archive ?
But Pricer said simply crunching the numbers doesn't give a complete picture.
A shift to a defined contribution approach moves the risk of incurring high health care costs from employers to employees and is similar to the previous shift with retirement plans," said Pricer.
Pricer, founded in 1991 in Sweden, has a leading position as a supplier of electronic display solutions to the retail industry.
Pricer added that while it may seem overwhelming for HR departments, there are resources available to help, such as online tools-timelines, legislative briefs, model notices and forms are available at www.
Founded in 1991, Pricer is the largest supplier of electronic display and information systems to the retail industry.
A lot of different things about what was signed into law may still change, so it is important that credit unions don't overreact to this," said Pricer.
Lindo's deployment of the Pricer ESL system demonstrates their commitment to technology leadership and will give store patrons additional assurance that product labels are current and accurate.
According to CUNA Mutual Group Employee Benefits Brokerage Sales/Retention Manager Brad Pricer, credit unions are missing out on a great opportunity by setting their open enrollment season on automatic pilot.
He's very intelligent, even-tempered and conservative,'' said Bill Pricer, president of the AVRA and a former high school trustee.
In addition to Connected Services, StoreNext also will offer other fully integrated, complementary products with ScanMaster, including its RBO back office platform, the PocketOffice suite of mobile solutions, U-Scan self-checkout system, TeamPoS 2000 point-of-sale hardware, Pricer electronic shelf labels and iPAD handheld computers.
Pricer AB (STO:PRICB) announced on Wednesday that during November 2016, it has decreased the number of treasury shares by a total of 6,294 class B shares due to the fulfilment of obligations under the share savings programme launched in 2014.