price improvement

Price Improvement

Attaining a higher bid price, if you are selling a stock, or a lower ask price, if you are buying a stock, than the price quoted at the time your order was placed.

Notes:

You will often read in brokerage marketing pitches that price improvement is an opportunity and not a guarantee. Although most brokerages purport "fighting for that last 1/16" there is no guarantee of this actually happening.

See also: Agent, Broker, Discount Broker, Full Service Broker, Order

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price improvement

The execution of an order at a price better than what is currently quoted publicly.