pretest

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pretest

  1. a trial launch of a product to a sample group of consumers to test the product's operational efficiency and consumer acceptability. See NEW-PRODUCT DEVELOPMENT.
  2. see ADVERTISING EFFECTIVENESS TEST.
  3. see QUALITY CONTROL.
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In Study 1, an analysis of scientific output on the subject of cognitive pretesting methods has been carried out with regard to the number of publications.
During the class period following the pretesting, the instructor provided participants with results of the pretest.
The 24% nonresponse occurred, due to unmatchable questionnaires and absenteeism on either the pretesting or posttesting days.
Then, in addition to determining the effect of the cognitive-intervention program on attitudes, this research will determine the extent of any interaction between pretesting and treatment, thereby improving the validity of the results.
Then de Jong carefully reviews the relevant literature of research and theory on document design, document pretesting, document quality control, pretest instruments, and the Dutch government's public information processes.
The Freudian "era" of psychologists being male, the client/patient as female, the couch with the psychologist sitting at the head of the client/patient, classic books displayed in the office, and evidence of psychoanalysis were not substantiated in the drawings of psychologists by students in either the pretesting drawings nor the posttest drawings in this study.
Effects of Intervention, Pretesting, and Trade Group on Posttest Use
To investigate these factors systematically, one should perform a so-called pretesting program, which we define to be a series of interdependent empirical research steps for data collection design and development, meant to strike a balance between information demand and supply.
To ensure reliable and valid data, pretesting and refining of data collection instruments is essential (Kirk & Miller, 1986).
Anyone who has taken the SAT or ACT exams has most likely been a party to pretesting.
Because of the high cost and the time involved in most existing pretest methodology, most advertisers either skip pretesting altogether or only test a small population segment, limiting the usability of test results.
In this study, the effect of appended pretesting was evaluated with regard to item statistics and examinee scores for groups of items that were pretested as part of a large-scale operational testing program.