place

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Place

The marketing of new securities, usually through sales to institutional investors. See: Float.

Placement

The act or process of selling a new issue of a security to investors. Most of the time, a placement must be registered with the SEC before it can actually take place. See also: Private placement.

place

To sell a new securities issue.

place

an aspect of DISTRIBUTION concerned with ensuring that a firm's products are available for consumers to purchase at appropriate locations.

See DISTRIBUTION CHANNEL, MARKETING LOGISTICS, FOUR P'S OF MARKETING.

References in classic literature ?
He had put them in possession of Bly, which was healthy and secure, and had placed at the head of their little establishment-- but below stairs only--an excellent woman, Mrs.
The northern access to the lists terminated in a similar entrance of thirty feet in breadth, at the extremity of which was a large enclosed space for such knights as might be disposed to enter the lists with the challengers, behind which were placed tents containing refreshments of every kind for their accommodation, with armourers, tarriers, and other attendants, in readiness to give their services wherever they might be necessary.
And it must be noted that I say of our reason, and not of our imagination or of our senses: thus, for example, although we very clearly see the sun, we ought not therefore to determine that it is only of the size which our sense of sight presents; and we may very distinctly imagine the head of a lion joined to the body of a goat, without being therefore shut up to the conclusion that a chimaera exists; for it is not a dictate of reason that what we thus see or imagine is in reality existent; but it plainly tells us that all our ideas or notions contain in them some truth; for otherwise it could not be that God, who is wholly perfect and veracious, should have placed them in us.
Finally all the hatred and maniacal loathing for these awful creatures who had placed me in this horrible place was centered by my tottering reason upon this single emissary who represented to me the entire horde of Warhoons.
Edmond, at the approach of his patron, respectfully placed the arm of his affianced bride within that of M.
They entered; behind a glass window, by the light of the cardinal's lantern, which had been placed on the floor in the midst of the gallery, they saw the orange and pomegranate trees of the Castle of Rueil, in long lines, forming one great alley and two smaller side alleys.
There were not lacking some who, whilst admitting all her charm and beauty, placed her in the second rank, Lilla Watford being marked as first.
All rising to great place is by a winding star; and if there be factions, it is good to side a man's self, whilst he is in the rising, and to balance himself when he is placed.
In the centre of the eastern side of the Place, rose a heavy and hybrid construction, formed of three buildings placed in juxtaposition.
Haarlem, having placed on exhibition its favourite, having advertised its love of flowers in general and of tulips in particular, at a period when the souls of men were filled with war and sedition, -- Haarlem, having enjoyed the exquisite pleasure of admiring the very purest ideal of tulips in full bloom, -- Haarlem, this tiny town, full of trees and of sunshine, of light and shade, had determined that the ceremony of bestowing the prize should be a fete which should live for ever in the memory of men.
She was observed to open her eyes very wide, and was heard, to the surprise and delight of all surrounding the couch, to ask why her ladyship's usual lunch of chicken-broth with a glass of Amontillado sherry was not placed on the table as usual.
I justified the confidence placed in me; I was a faithful servant.