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Subscription

An agreement to buy a new issue of a security before it is actually issued. Before a new issue, underwriters canvass potential investors, who may or may not make an order to buy a portion of the new issue. The extent to which the issue is subscribed may affect the price when the security is actually issued. It is important to note that a subscription is not binding, as it is illegal to sell a security that has not actually been issued. To subscribe is also called to book. See also: Overbooked, Underbooked.

subscribe

To use rights for ordering securities sold as a new issue.
References in periodicals archive ?
The second insight is that the greater cohesion and stronger representational qualities of opt-in classes necessarily affect the certifiability of class actions.
Sinyard: In Sinyard, the Ninth Circuit agreed with the Tax Court's determination that contingent attorneys' fees recovered by a plaintiff in an opt-in class action were includible in the plaintiff's gross income.
is aiming to get 17,000 of its 25,000 members to opt-in to its courtesy pay program by the August deadline.
Direct marketers might want to consider using opt-in and opt-out services for two reasons: (1) to save money by eliminating unlikely prospects from their mailings and (2) to deter legislation through self-policing.
In March, it launched an opt-in Reward Alerts program that sends out deals in real time depending on the user's location.
The Spam Free Opt-in System is first of its kind in the industry and is free to both consumers and businesses.
Their number one source for new email opt-ins is now Facebook, which the Celtics had never before used.
We also have a service where we help design handout cards and table tents to display at their establishment for people to opt-in from.
Build your List - By getting your customers to both "like you" and get on your list, you are building a strong foundation for them to opt-in.
In the feature story "Cast a Narrow Net," by Editorial Assistant Jessica Tsai, baby and infant products retailer The Right Start learned this lesson firsthand when it attempted to contact 500,000 double opt-in customers.
iVision Mobile's software enables teams including the Miami HEAT, Indiana Pacers, Milwaukee Bucks, Houston Rockets, and Club Deportivo Chivas USA Soccer, to engage fans with real-time campaigns that generate significant return on investment and build a valuable opt-in database.